Strixner never mentioned it, but what he’s bringing back to Germany is this idea of “slow tourism.”
It sounds odd because whenever “slow travel” is mentioned, no one really jumps out of their seat. Personally, it reminds me of the long car rides I would take with my mom as a kid.
But, when Strixner said, “I think the outdoor activities have influenced me in a way I will do more when I get back home.” That is a part of the mindset for slow tourism. That you spend time doing a couple activities instead of them all.
This is the idea that Montana is spending $7 million on. Those figures tend to raise eye brows. When you take a close look at their advertisements, it’s all about those activities outdoors you spend a whole day doing.
This idea of slow travel and tourism is can be defined by Cal Poly Professor, Benjamin Funston-Timms. This is what a slow traveler would look like:
Relaxed, no need to see and do everything. Instead, focus on a few important activities or places you want to cover and do that in detail, not superficially. You get a better understanding, knowledge, and experience in doing so.
This idea of Funston-Timms’ defintion of slow travel is exactly what Montana is doing to revamp their tourism. Yet, they’re taking the “slow” out and putting in adventure.
Bringing that back here to the Central Coast, Funston-Timms says it can be seen as “the trail that is being developed from SLO to Avila Beach…You can get there by walking or bicycles.”